Great expectations for the March 2024 edition: the event is already sold out, and online registrations of international operators are increasing.
Cosmoprof Worldwide Bologna is set to celebrate its 55th edition with highly positive results. Over 3,000 companies from 67 countries have confirmed their presence (+4% compared to 2023), and the exhibition area is sold out. 58% of exhibitors come from European countries and 42% from outside Europe. 35% of exhibitors at Cosmoprof are first-time participants, which is particularly noteworthy compared to 2023. Moreover, the presence of 30 country pavilions that will showcase the best of their national production confirms the event’s international appeal.
The collaboration with the Ministry of Foreign Affairs and International Cooperation in Italy and with ITA – Italian Trade Agency is incentivising the participation of more than 90 delegations with the most important importers, distributors, and retailers worldwide. Also, Cosmoprof Worldwide Bologna will benefit from the the collaboration with Cosmetica Italia – the Personal Care Association.
These results reflect the general confidence and optimism of the market, as well as the positive reception of the event’s new format, with the coordinated opening of all pavilions on the same day, Thursday, March 21st, to facilitate a multi-channel approach. Cosmopack and Cosmo Perfumery & Cosmetics will be open for three days and close on Saturday, March 23rd. The pavilions dedicated to the professional channels of Cosmo Hair Nail & Beauty Salon will be open for four days and will close on Sunday, March 24th. The decision to revise the dates is motivated by changes in the habits of industry operators. Opening all pavilions on Thursday will facilitate contact between companies and international operators across all distribution channels.
THE SUPPLY CHAIN INNOVATIONS AT COSMOPACK
Cosmopack, the exhibition dedicated to the supply chain, is the only trade fair event that hosts all sectors of the supply chain: ingredients and raw materials, contract manufacturing and private labels, packaging, applicators, machinery, automation, and full-service solutions. The format thrives on synergy with Cosmoprof’s finished product sectors, facilitating commercial exchanges between suppliers and finished product companies.
Cosmopack is the cradle of innovations and new collections, inspiring market-leading companies and independent brands. For the 2024 edition, over 550 companies from 36 countries have already confirmed their participation (19% of the total exhibitors at Cosmoprof Worldwide Bologna), marking an 8% growth compared to the 2023 edition. New technologies, innovative packaging solutions, and cutting-edge production processes await stakeholders from Thursday, March 21st, to Saturday, March 23rd. The exhibition dedicated to the supply chain is continuously expanding: for the upcoming March 2024 edition, Cosmopack will also cover Hall 28.
Within Cosmopack, in Hall 20, the Ingredients Zone will host suppliers of raw materials, ingredients, essential oils, and fragrances for cosmetic bulk, allowing them to connect with key customers for their business: on the one hand, third-party manufacturers exhibiting at Cosmopack; on the other hand, finished product brands, whether they are visitors or exhibitors in the adjacent pavilions of Cosmoprof. The ingredients sector plays an increasingly strategic role: in a circular economy and with growing attention to a more sustainable development of all production activities, ingredients are the starting point for the cosmetic supply chain to study new solutions that reduce the sector’s environmental impact.
Within Hall 20, Cosmopack will also host Cosmopack Stage, a stage reserved for exhibitors for technical deep-dive sessions with a highly qualified audience of operators. New promotional initiatives will also be introduced in the area to showcase the Cosmopack universe to industry professionals worldwide. For information and updates, visit the website www.cosmoprof.com
